At over 50′ in length and weighing in at over 106, 000lbs, the McCloskey International J50 Jaw Crusher is a monster of a machine. Operating world-wide, and headquartered here in Peterborough, Ontario, McCloskey’s J50 Jaw Crusher is the class-leading track crusher and also the focus of a recent illustration project (especially for my inner 6 year old!).
Created for a large vehicle wrap application in the eastern United States, illustration was the way to go over photography as it allowed for a brighter, sharper image that is optimized to the application — not overly detailed, but enough so to look accurate and authentic. As a vector-based illustration, is is also scalable to any size making it an ideal investment for future applications large and small, with no change in image quality. Finally, the illustration is easy to manipulate … Read More »
A bit behind, but here we go…
Nobleness. Six friends staring down 140km of uncharted territory that we call home. Six friends rolling in together hours later as one. The Noble Pursuit pitted resolve, camaraderie and skinny tires against our home and native land and we won, not that anyone was handing out prizes for this sort of thing. In all 54 cyclists tested their mettle against long strips of asphalt, winding country lanes and rugged ATV trails, came out worthy and celebrated with war stories and cold beers at Brio Gusto. Whether we cursed or cheered the day, we all knew we’d be back next year. So should you. Watch for it and in the meantime, be noble.
Name Game. A recent project I was excited to be part of was the naming for a new … Read More »
In the spirit of “Everything’s bigger in Texas” this update highlights big visuals, rides, inspiration and music.
I’ve been spending the last couple months evolving the Cross Country Canada brand and some cool projects are starting to see the light of day. I’ve worked with CCC to standardize fonts usage, colour selection and application, how we use images, all to present a united look and feel across all the various channels the organization employs. The first projects to come out since are a new 10′ pop-up display graphic along with the first couple corporate bannerstands. The brand has evolved in response to these changes with the addition of a red ‘faceted’ background, accented with a ‘shard’ of fluoro yellow and a greyscale background around the close cropped skiers. The net effect is far more eye-catching and dynamic … Read More »
Not being an Economic Developer, I’m a little out of my element with this post. The simple beauty of A Micropolitan Manifesto is that I think I can get away with it. Still, I’ll keep this quick and just say Manifesto could have been written for Peterborough. Sub 100k people, rural to those from Toronto and urban to those immediately around us. One could walk our downtown side-to-side and end-to-end in less than 20 minutes, though to do so would miss the point and place, the energy and creativity.
Those of us who live here, know exactly why we do. We know our strengths – natural, cultural and human – and recognise the value of growing our local economy through businesses in our immediate community that serve our neighbours. I know as a new small business owner I’m now part of … Read More »
I’m quickly discovering networking to be the lifeblood of an independent designer, and despite the good fortune of being busy these first couple months it was time to step out, make connections and explore new opportunities with 3 stops on the calendar tonight.
First up, Hazlewood Images to drop off business cards featuring the new brandmark I recently created. Marlon was thrilled at how they turned out and dove into an impromptu iPhone photo shoot for a quick tweet. We talked about some exciting leads and potential clients before parting ways for a couple hours.
A quick stop at the Greater Peterborough Chamber of Commerce Business After Hours event at the OFAH Mario Cortellucci Hunting & Fishing Heritage Centre was next. If you haven’t been, go. It’s an exciting place and a perfect winter activity for kids. On display are … Read More »