RECENT WORK: Big, Green Machine
At over 50′ in length and weighing in at over 106,000lbs, the McCloskey International J50 Jaw Crusher is a monster of a machine. Operating world-wide, and headquartered here in Peterborough, Ontario, McCloskey’s J50 Jaw Crusher is the class-leading track crusher and also the focus of a recent illustration project (especially for my inner 6 year old!).
Created for a large vehicle wrap application in the eastern United States, illustration was the way to go over photography as it allowed for a brighter, sharper image that is optimized to the application — not overly detailed, but enough so to look accurate and authentic. As a vector-based illustration, is is also scalable to any size making it an ideal investment for future applications large and small, with no change in image quality. Finally, the illustration is easy to manipulate by adding and subtracting detail as required — in this case, a late change to the machine graphics was accomplished and sent back for client approval in a matter of minutes.
Illustration is a great alternative to photography in many situations where image quality, project applications or logistical challenges to effective photography exist. Further, final illustrations can then be combined with photography for concept presentations or development, or just to enhance the final look. For more information on how my illustration work may benefit you, contact me.
As an evolution of the project, I thought it would be neat to put together a quick little video that “animates” the drawing process – and demonstrate another advantage of vector illustration vs. photography. This is strictly a personal, learning project and was not part of the brief, but shows the modular nature of the drawing and how I approached it’s development. Breaking the machine down by section, solid areas of colour were blocked in, defined through the addition of shadow and highlight, and finished by adding the appropriate details. And as good as the McCloskey people are, I’m guessing they can’t build them this quick. Enjoy!